People are hungry for information and they want it fast. So they’d prefer to spend 2-3 minutes watching a video than spending 15-20 minutes reading text.
The good news is that it forces businesses like yours to quickly communicate the salient points of their message to the target audience. Even better, once the video is produced, it can live not only on your website but anywhere on the Internet. Since many of the websites that house video, like Vimeo and YouTube, get millions of hits a day, you wind up getting maximum online exposure. Best of all, your video can also be optimized to rank at the top of search engine result pages, giving your company an instant exposure to millions of potential buyers.
A detailed study by A.C. Nielsen in 2011 has reported that approximately 76 percent of US citizens spend 43 hours a month on the Internet. During this time they view more than 3,237 web pages, and videos. In 2012, people in the US watched more than 21 billion videos online, which indicates that video marketing can be the most powerful way to reach a target markets.
At TMD, we take pride in doing it all. With a phenomenal team that is in it for the companies they work for, it’s a sure recipe for success! Check out some of our work, ask questions, and get ahold of us to improve you business’s reach!